In 1991, Dov Charney started making basic t-shirts under the brand name American Apparel. Dov Charney is an entrepreneur, retailer, and wholesaler. He earned recognition in the media that fair wage was a big deal for this company. This retailer first started out in Los Angeles, California. Dov Charney sub-contracted with Sam Lim for his sewing skills. The company started out with a little shop of 50 employees under the interstate 10 freeway of LA. By 2000, they moved to the current factory in downtown Los Angeles. American apparel first started out as wholesalers but eventually moved to the retail market. This retailer is a made in USA good and sold about $125 million dollars outside of America.
American Apparel is a vertical-integrated company. In 2003 American Apparel opened up stores around Los Angeles, Montreal, and New York with $80 million dollars in sales. As of 2008 the company has expanded worldwide and has more than 200 stores in United States, Israel, Japan, Korea, Netherlands, Switzerland, China, Germany, Canada, France, Sweden, Mexico, United Kingdom, Brazil and Australia.
American apparel is a wholesaler and will make t-shirts for bands, clubs, and any other event.
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